Fidus Systems Partners with BAE Sales to Reach More Customers
Fidus Addresses Growing Demand in Silicon Valley for its Electronic Product Development ServicesOttawa, Ontario – April 8, 2008 -- Fidus Systems Inc., an electronic product development company, announced today that the Company has partnered with BAE Sales Inc. to expand its presence in Northern California and Northern Nevada. BAE Sales, a manufacturers’ representative firm based in Silicon Valley, now promotes and supports Fidus in the region.
The partnership addresses the growing demand for Fidus’ Electronic Product Development (EPD) services. BAE Sales will add its breadth of industry knowledge and extensive customer relationships to Fidus’ current presence which includes a design center in Santa Clara and sales support in the region. Fidus’ EPD services are a complementary fit with BAE Sales’ product line portfolio and broad customer base where there are opportunities in high growth markets such as Networking, Telecom, Storage and Medical for Fidus’ services. With the addition of BAE Sales, Fidus will expand its customer base as well as strengthen sales and support to current customers.
“Fidus’ relationship with BAE Sales is based on a shared vision – working together to reach more customers and enabling them to bring their product concepts to production and to market faster,” said Kevin Rankin, President, Fidus Systems. “Customers will benefit from the winning combination of our depth of design and technology experience in electronic product development and BAE Sales’ strong track record and product portfolio.”
“’We are pleased to have Fidus as a partner. Increasingly recognized as a leader in EPD, Fidus is successfully developing innovative products for a broad range of customers,” said Mike Hornig, President, BAE Sales. “We are confident that with the growing demand for Fidus’ services, the complementary fit with our current product lines and our strength as a leading manufacturers’ rep; we will deliver outstanding value to our growing customer base.”
About BAE Sales
BAE Sales is a manufacturers' representative firm covering Northern California since 1989. BAE Sales specializes in the sales and marketing of semiconductors and other synergistic high technology, leading edge products and services to this diverse marketplace and customer base. For more information, please visit www.baesales.com.
About Fidus Systems
Fidus Systems Inc. develops electronic products for a wide range of industries including aerospace, defence, consumer, medical, industrial, semiconductors and telecommunications. Fidus has extensive design experience in turnkey product development and technology knowledge in System Design, Architecture, Wireless, Signal Integrity, Hardware, PCB layout, FPGA/ASIC, Software and Mechanical. As a design partner, Fidus offers companies greater flexibility and capability in their product development with access to the expertise, process and tools to successfully move their concepts to revenue-generating products. Fidus has delivered on more than 600 products and projects for 125 customers across North America. For more information, please visit www.fidus.com.
Fidus name and the Fidus logo are trademarks of Fidus Systems Inc. Other registered and unregistered trademarks are the property of their respective owners.
© Copyright 2008 Fidus Systems Inc. All rights reserved. Information subject to change without notice.
For more information contact:
Veronica Farmer
Director, Marketing Communications
Tel: 1.613.828.0063 ext. 224
Mobile: 1.613.862.3346
veronica.farmer@fidus.com




